had some hope for the film’s crossover potential in major international markets such as China, Hong Kong, and Japan. Because its cast features a number of Asian stars, including Michelle Yeoh (a legend of Hong Kong cinema) and Lisa Lu, and because the plot centers on an Asian American woman meeting a Singaporean family, Warner Bros. It grossed $173 million domestically, outstripping all predictions a sequel is already in development. for $30 million and released in the doldrums of August.
#TANKED CRAZY TANKS MOVIE#
The movie expected to be the exception to that rule was one of 2018’s most surprising successes- Crazy Rich Asians, which was made by Warner Bros. Romantic comedies, the thinking goes, are too culturally specific to play well worldwide. One of the best examples of that shift is Disney reportedly declining to make a sequel to its 2009 smash hit The Proposal because of the lack of wider merchandising opportunities-even though that movie made more than $300 million on a $40 million budget. Major studios, focused on billion-dollar grosses that can move stock needles, mostly make big franchises instead. As the film industry moves more and more toward prioritizing worldwide box office over domestic ticket sales, genres such as dramas and romantic comedies have begun to die out.
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